To achieve extraordinary results with your marketing investments and grow your company’s sales you definitely must leverage your marketing data.
Collect and clean your data from available sources
Measurement stageInterpret data to find
insights
Proactively use the data externally for driving better marketing results
ACTIVATION stageMeasure how brand ads impact sales on aggregators; Analyse how to gain more revenue with product offer personalization
Understand how users, who were acquired in web environment behave in-app
Understand how your brand advertisement impacts leads and sales on dealersites
Use Call Tracking to understand which phone calls were targeted
Create targeted push notifications and emails in order to increase your customer’s retention
Every stage of data utilisation requires its own approach and expertise. Depending on your needs we will join your team on the planning phase as a strategic consultant or as a full-service technical partner that will implement a project from a to z.
1. Measurement audit
(for multiple data sources)
2. Optimal technology stack selection
1. Full-stack data
collection for
Web and App assets
2. ETL pipelines setup
Analytical methodology
planning for marketing
optimization or product improvements
1. Full-stack BI-reporting
2. Advanced performance and brandformance marketing analysis
3. User behavior analysis and product (Web, App) experiments
Data usage
strategy creation
1. Website personalization
and dynamic creatives setup
2. Audience building
3. Learning datasets preparation
for ML teams
Businesses use different technologies for developing a website/application and data management. We help you choose the optimal tech stack that will provide you with maximum functionality and compatibility with current technologies.
(incl. GA4 and GA360)
Dedicated account manager
Experienced team for each project
Audit & advisory
Data collection & visualisation
Deep analysis capabilities
Data activation strategies
Flexible Data management stack
Web & App
Marketing & product analytics
Ready to start transforming your marketing to grow your business? Let`s connect with your marketing team.